Marketing Navi

Success and Failure of Mascot marketing

Elisha Terada — Mon, 11 Aug 2008 22:02:02 +0000

Some of you are using or at least thinking about using mascots to represent your business. They represent a face of your business and thus very important for designers to come up with lovable character. Today I was reading The best and worst Olympic mascots from the MSNBC articles. There seems to be some patterns [...]

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How to add ‘extra’ values for your product

Elisha Terada — Fri, 08 Aug 2008 21:39:27 +0000

When customers seek product locally or online, they are always looking for the ‘extra’ value from the product they purchase. That can include sex appeal, joyful experience, self satisfaction. So how can you add extra values for your product? Cheap product? or Joyful experience? I am about to go to the local farm to pick up some [...]

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Simple steps to feed Twitter your blog posts

Elisha Terada — Thu, 07 Aug 2008 21:51:05 +0000

You can increase the size of your network efficiently if you connect Twitter and your blog posts. If you do not know anything about Twitter yet, read the following summary from Wikipedia article. Twitter is a free social networking and micro-blogging service that allows users to send updates (otherwise known as tweets) which are text-based posts [...]

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Visual marketing based on your content

Elisha Terada — Wed, 06 Aug 2008 20:58:25 +0000

When you create your website, what kind of design do you have in your mind? Full of pictures and movies to entertain visitors, or pages of texts that simply provide information to audiences? Well, it all depends on the kind of content you provide for your audiences. It’s your content, not the industry Just because you have [...]

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A way to learn blogging

Elisha Terada — Tue, 05 Aug 2008 21:50:04 +0000

If you currently own a blog, you must be desperate for increasing the traffic. Some of you expect the traffic to naturally increase as soon as you start your blog. You probably figured out that it was not easy like that. But don’t worry, it usually takes time. Some blogs become famous within 3 month, [...]

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